🌍Recyclable PET Packaging : Not Just a Trend — It's Becoming the Industry Standard

Across the global packaging industry, one shift is becoming unmistakably clear:

rPET (recycled PET) is moving from “nice to have” to “need to have.”

Driven by regulation, brand goals, and shifting consumer expectations, rPET adoption is accelerating faster than ever.

🔍 Why rPET is gaining momentum:

Stricter regulations are pushing minimum recycled content in packaging.

Global brands are increasing rPET usage and competing for high-quality supply.

Advances in recycling technology (mechanical + chemical) are improving quality and scaling production.

📈 Opportunities for beauty, personal care & FMCG brands:

Improved sustainability scores

Stronger consumer trust and brand perception

More resilient supply chain as rPET becomes mainstream

⚠️ But challenges remain:

Stable, high-quality rPET supply is still limited

Pricing can fluctuate with global recycling capacity

Compliance rules continue to evolve

💡 The brands that prepare early — win early.

Securing reliable rPET partners and testing material compatibility today can significantly reduce cost and risk tomorrow.

If you’re exploring rPET bottles, jars, or tubes for upcoming projects, feel free to reach out. Always happy to share insights or discuss feasible solutions.

在全球对塑料污染与资源循环的关注不断升温之下，可回收 rPET（再生 PET）正在从“环保口号”走向“供应链硬需求”。无论是监管推动、品牌承诺，还是消费者偏好，三股力量正把 rPET 推上包装创新的风口。

Eco Recycling Today

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为什么 rPET 越来越重要？

法规在逼近：欧盟等地区制定了逐步提高塑料包装再生含量的目标（如饮料瓶 2025 年 25% 的 r-content 目标），企业被迫调整包装配方与采购策略。

Environment

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大品牌在抢 rPET 供应：可口可乐、百事等饮料巨头已大幅提升 rPET 使用比例，市场对高质量 rPET 的需求持续上升。

gc-data.emf.org

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技术与产业链在进步：机械回收与化学回收各有优势——机械回收成本低但对原料要求高，化学回收能恢复原始单体扩大再生来源，两者共促 rPET 规模化。

ScienceDirect

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商机与挑战并存

商机：预计 rPET 市场将以中高速增长，饮料、个人护理与食品包装是需求主力。对品牌商与代工厂而言，率先建立稳定 rPET 采购与质量控制能力，将获得价格与市场话语权优势。

Future Market Insights

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挑战：高质量 rPET（颜色、清洁度、机械性能）仍不足，回收体系与分拣能力在不同国家差异大，原料波动会影响成本与交期。监管计算规则与标准也在调整中，企业需跟进合规细则。

Reuters

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给品牌与采购的三点建议

多渠道锁定 rPET：结合本地回收厂、全球供应商与化学回收来源，分散风险。

明确产品等级需求：高端透明瓶与食品级包装需要更高质量 rPET，应提前试样与认证。

把握“合规+沟通”机会：在合规路径明确后，主动在包装与市场沟通 rPET 使用比例，提升品牌环保话语权（但避免夸大宣传）。